At Heartland Design we are unlike other tag companies. We are a family owned tag company with programs focused to appeal to the Independent Garden Centers and their core customer base, women. Even though we are a "boutique" tag company we have artists, photo libraries, and all the resources of a cutting edge innovative international printing company. We also have the knowledge and experience gained from over 40 years in retail running one of the most profitable and successful IGCs in the country.
In creating every tag we take into account ever-changing trends in colors, fashion and foods. Looking back some of our ideas have become the norm in the industry, large colorful tags with custom die cuts and tags locked into the pot so the customers can be confident they are buying the plant they want. We were also the first to color coordinate tags and pot colors. Heartland tag backs are more than just a few words stating how far apart to place plants, but they also have information on how to grow the plant, the history of the variety, and culinary uses. Our tag backs are printed upside down and inverted so the customer can read the tag back without removing the tag from the pot.
Our unique brands are trademarked and territories are protected with License Agreements. Our talented team also creates private label programs that enhance the Independent's brand. Heartland Design's team continues to create new programs as colors and trends change in the market place. As our existing programs have grown we include POP, websites, QR codes and social networking to help our customers to promote the brands. We have come a long way from that square white tag with the fuzzy picture and our skinny chef. |
